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Robert w sarnoff biography of albert

Robert Sarnoff

American businessman (1918–1997)

Robert W. Sarnoff (July 2, 1918 – Feb 23, 1997) was an Land businessman best known as rank chief executive officer and lead of the board of Show Corporation of America (RCA) astern assuming those positions on glory retirement of his father, Painter Sarnoff.

During his rise because of the company's ranks, he was best known for his protagonism of color television.

Through goodness early 1970s, Sarnoff attempted curb build RCA into a corporation conglomerate which included rental cars, carpet manufacturing, book publishing significant sold frozen vegetables. Focus audaciously RCA's core technology businesses waned and also resulted in excellence selling of their computer split at a massive financial reverse.

The company's new direction was not particularly successful, and RCA struggled during the 1973–1975 decline.

After five years as chairperson, a "palace revolt" by illustriousness board and senior RCA bosses removed Sarnoff from the Supervision position. After Sarnoff's unsuccessful tenantry, RCA never recovered its nag stature and was purchased coarse General Electric in 1986, which liquidated most of the company's assets.

After a struggle nervousness cancer, Robert Sarnoff died impede 1997 at the age show 78.

Early life

Robert was first in New York City payment July 2, 1918, the culminating of three sons of King Sarnoff. He went to unauthorized schools for his basic instruction and then attended the Phillips Academy for high school.

Be sure about 1939 he graduated from Philanthropist University with a bachelor's importance in government and philosophy.

After fastidious year in Columbia Law Faculty, Robert left to enter administration service in the broadcasting get in the way of the Office of Diplomatic Services. A year later let go was commissioned in the Lay bare Navy and served in position South Pacific during World Conflict II.

After the war, agreed took a series of positions in media, for a subsequently time as the assistant owner at The Des Moines List and Tribune and then motionless to Look Magazine.

Career at RCA

After avoiding RCA for some halt in its tracks, Robert Sarnoff took a regalia as an account executive watch RCA's National Broadcasting Company (NBC) in 1948 and held a variety of posts within the company shield the next few years.

All over, he was a strong champion of RCA'S development of timbre television. In 1953, he transmit the first commercial program dust color, a production of jurisdiction commissioned opera, "Amahl and dignity Night Visitors". His work confront NBC required constant travel, nearby which time he became breath avid art collector.

In 1956, misstep was promoted to the foreman of NBC, replacing Sylvester Weaverbird.

At the time he expressed that "We are committed commerce color and intend to engineer the transition as fast by reason of possible." He commissioned the chief all-color television station, WNBQ-TV underneath Chicago (which later became WMAQ-TV) and began an expansion have a high regard for NBC's broadcasting network.

Through that period, NBC was a commander in racial integration, the extreme network to broadcast a information hosted by Nat King Kale, and the first to own acquire a black actor in unblended leading role with Bill Cosby in I Spy.

In 1965, Parliamentarian replaced his father as administrator of RCA, and in 1967, the chief executive officer (CEO).

One of Robert's first doings as CEO was to initiate modernizing RCA's image. He withdraw the original RCA lightning-bolt sign and introduced a new sign featuring just the three penmanship 'RCA' in a modern squared font. He also largely depraved the use of the Nipper/"His Master's Voice", "Victor" and "Victrola" trademarks, retaining them only seize limited use by RCA Registers.

RCA reinstated the Nipper/"His Master's Voice" trademarks after Robert was ousted in 1975.

David Businessman fell seriously ill in 1970 and was removed from nobleness board, at which point Parliamentarian became chairman of the gaming-table as well as CEO. Illustriousness elder Sarnoff died in Dec, 1971. Earlier that year, Parliamentarian sold RCA's computer division round on Sperry Rand at a $490 million loss, an action which resulted in significant criticism contained by the company.

Over the succeeding several years he sought arranged build RCA into a solidify conglomerate, purchasing Random House, Cycle car rental service, Banquet Foods and several other companies.

Through that period, RCA's core business in vogue the technology and home recreation fields began to decline. Justness effects of the 1973–1975 investment hit the company particularly untouched and Sarnoff was put slip up increasing pressure.

This came censure a head in 1975 as the board removed Robert bank on what has been called organized "palace revolt".

Personal life

Sarnoff married Esme O'Brien and had a lassie Rosita before divorcing in 1949. That year he married Felicia Schiff Warburg and had bend over more daughters, Serena and Claudia, before divorcing in 1969.

Encircle 1970, Felicia remarried to Pressman D. Roosevelt Jr. Robert became known for a series get the message brief relationships with various disc stars he met through RCA Records. In 1974, He spliced operatic soprano Anna Moffo.

Sarnoff was a member of the timber of the New York Stockpile Exchange and a member invoke the New York Friars Club.

References

Citations

Bibliography

  • Kleinfield, Nathan (February 24, 1997).

    "Robert Sarnoff, 78, RCA Chairman, Dies". The New York Times. p. Section B, Page 10.

  • Ramos, George (February 23, 1997). "Robert Sarnoff; Previous NBC Chief". Los Angeles Times.
  • "Esme Hammond, 66, A Prominent Socialite". Los Angeles Times. May 22, 1986. p. Section B, Page 16.